Sony Alpha A7 III (BODY) Camera

Sony a7 III Mirrorless Camera
(Sony ILCE7M3)

We Think You Should Know

• Genuine Australian Sony Warranty
• Peace of Mind Purchase Guarantee
• Sony a7 III BODY ONLY
• 24.2MP
• 35mm Full-Frame Exmor R CMOS sensor with Evolved Image Processing
• 5-axis Image Stabilization
• Fast Hybrid AF
• ISO range of 100 - 51200
• Up to 10fps Continuous Shooting with AF/AE tracking
• 4K HDR Video Recording
• Bluetooth, Wi-Fi, NFC
• 3.0" LCD screen
• Dual SD Card Slots
  
  

Sony Alpha A7 iii Overview

Capture the peaks of more decisive moments with the Sony a7 III packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs.

Sony Alpha A7 iii Features

Gain control of expressive freedom
With outstanding imaging capability and high-speed performance contained in a compact body, the Sony Alpha a7 III gives you the power, precision and flexibility to capture once-in-a-lifetime moments just as you like.

Rendering scenes in realistic detail
A newly developed back-illuminated image sensor and evolved image processing system fulfill various shooting needs with high-quality imaging capabilities that you would expect only of a Sony full-frame camera.

Newly developed sensor, evolved image processor
A new version of the 24.2-megapixel Exmor R(TM) CMOS sensor, now featuring back-illuminated structure, is combined with the latest BIONZ X(TM) image processing engine and front-end LSI, and this combination achieves data readout speed that is two times faster and data processing capability that is 1.8 times higher.

Reduce noise in high-resolution images
Standard ISO range is extended to ISO 100-51200 (expandable to ISO 50-2048007 for stills), while Detail Reproduction and Area-specific Noise Reduction technologies maintain image details and cut noise. With highly effective performance in mid-to-high sensitivity ranges, you can shoot at high ISO with no concerns about noise and image deterioration.

Steadier shots with 5-axis stabilisation
The latest high-precision stabilisation uses stabilisation unit and gyro sensors and algorithms to achieve a 5.0-step shutter speed advantage in a system that compensates five types of camera shake with a wide range of lenses, and delivers excellent performance.

14-bit RAW output for rich gradations
For smoother, more natural gradation, the Sony Alpha A7 iii features the latest BIONZ X image processor and front-end LSI process image signals in 16-bit form. This processor also allows 14-bit RAW data output, even when in silent or continuous shooting mode.

4D FOCUS - AF performance evolves
AF performance is improved using the same AF advancements as in the a9 and applying it optimally, so once the a7 III captures such unpredictably moving subjects as dancers, boxers, and wild animals in action, it won't easily let them go.

Focus control via touch screen
The a7 III has Touch Focus function, and a Touch Pad function for you to fingertip-drag the focus frame intuitively while using the viewfinder.

AF in Focus Magnifier
Use autofocus for stills while focus area is magnified in viewfinder/monitor, and magnify view after autofocusing. This is ideal for focusing on a small area and other precision-focus photography.

More versatile AF settings all around
AF tracking sensitivity for stills is adjustable in five steps. AF areas/points are changeable as you switch between horizontal and vertical orientation. Focus point settings can be assigned to custom buttons.

Sony Corporation

The Sony Corporation needs no introduction. With products ranging from televisions, digital imaging, audio / video, electrical components and phones, almost everyone has had some experience with Sony in their lifetime. From humble beginnings as an electronics shop in a Tokyo department store, the company has grown to be one of the biggest names in electronics worldwide.